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Southby and Co Financial Planning

Southby and Co Financial Planning

5.0(134 reviews)See reviews ↓·Swindon

What customers say

Based on genuine customer reviews

Pensions, investments and retirement planning form the core of the work customers describe at this Wroughton-based practice. Dave is the adviser named most often, with reviewers repeatedly praising his patient, plain-speaking approach and the way he takes time to understand individual circumstances before making recommendations. Several customers mention the clarity of the advice they received, describing how complex pension arrangements were consolidated and explained so that future income became easier to picture. Jenny also features in accounts, particularly for putting older clients at ease during fact-finding meetings and for giving them confidence to act on their finances.

One thing mentioned again and again is the absence of pressure during conversations, which customers say made it easy to ask questions and feel involved in decisions. The practice is described as supportive over the long term, with one client noting a four-year review and others mentioning regular updates after investing. Practical help with children's finances and lump sums from inheritance or savings also appears in feedback, alongside wealth management and retirement options. Clients value the personal touch and the sense that their goals, rather than a standard template, shape the plans they are given.

Southby and Co Financial Planning — Customer photo

Reviews

Reviews are taken from publicly available sources.

CH
Chris Humphrey24 August 2026

I'm so pleased that I switched from my previous financial advisor to Dave and his team. Dave took the time to understand our unique situation and provided clear, thoughtful and practical financial advice while being consistently supportive and reassuring. I wouldn't hesitate to recommend Southby & Co. to anyone looking for high‑quality, professional wealth management and financial guidance.

CH
clare harvey-smith8 July 2026

I really couldn't recommend Southby and Co Financial Planning enough. Dave is a great listener and takes time to understand the needs and goals of his clients adapting to individual circumstances. I have just had my four year review with him and am more than happy with the support I have received. We are very lucky to have him in Wroughton and I have recommended him to others who have equally been delighted with his personable and professional approach. Thank you so much!

E
ElsInfiniteBeauty29 June 2026

Me and my partner can’t recommend Southby & co. Financial planning enough. Dave and his team are all so incredible at what they do… they make things clear and explain everything in detail without making it complicated. No question is a silly one and they’ve helped us sort through a lot of our finances. They are very beneficial, don’t hesitate to use them. Thankyou to you all at Southby & co.

GS
Georgia Scott24 June 2026

The support I received from Jenny at Southby & Co FP was amazing. To have a sounding board and know I can trust her as an advisor put my mind at ease. If it wasn't for her, I wouldn't be taking the steps to create a positive attitude and outlook on my finances. Thank you!

MB
Malcolm Brandon10 May 2026

I had a lovely meeting with Jenny and my parents (both 90+). Jenny made my parents feel comfortable and assured them there was no pressure to make any financial decisions during the meeting which was fact gathering. Jenny gave my parents the advice they needed. Thank you Jenny for a very comfortable experience.

K&
Karen & Jem Mead30 April 2026

We recently had the pleasure of working with our local independent financial advisor, and the experience was genuinely outstanding from start to finish. He was incredibly helpful in guiding us through our options, taking the time to explain everything clearly, answering our questions and ensuring we felt confident in every decision we made. His professionalism, combined with a warm and approachable manner, made a lasting impression. We would highly recommend his services to anyone looking for trustworthy, knowledgeable, and genuinely supportive financial advice.

KS
Kelly Smart29 April 2026

We came to Dave based on a recommendation after being disappointed with our last adviser. What a breath of fresh air, he asked questions we hadn’t even been asked before & he listened to everything we were looking for. Dave came back with a plan & went through it thoroughly & was not at all pushy. His advice was amazing & we are really happy with our plan & we can now relax about our future. Thanks again Dave

Financial advisers in Swindon compared

Ordered by rating, weighted by the number of reviews — businesses with only a handful of reviews do not jump to the top automatically. 5 businesses in this category in Swindon are compared.

RankProviderRatingReviewsOpen Sat.
1Southby and Co Financial Planning (this page)★ 5,0134No
2Everest Mortgages & Wealth Management★ 5,0150No
3BeAdvised Mortgage Solutions★ 5,0354Yes
4Mather & Murray Financial★ 5,0282No
5Bellamy Wealth Management Ltd★ 5,0162No
Contact
+441793953800www.southbyfp.co.uk23 High St, Wroughton, Swindon SN4 9JX
Working hours
Monday09:00–17:00
Tuesday09:00–17:00
Wednesday09:00–17:00
Thursday09:00–17:00
Friday09:00–16:00
SaturdayClosed
SundayClosed